Aqeela is a Food Science and Nutrition graduate with consulting experience in business strategy, market research, market entry, and investment analysis. Her interdisciplinary background combines analytical and scientific expertise with practical business problem-solving, enabling her to translate complex market, financial, and regulatory considerations into actionable strategic insights.
Her experience spans end-to-end consulting engagements, including market sizing, competitive analysis, financial modeling, regulatory and compliance assessments, and client-ready strategic recommendations across multiple industries. As a Consultant at Arghajata Consulting, Aqeela applies a structured and evidence-based approach to helping clients evaluate growth opportunities, assess business feasibility, and make informed strategic decisions.
Aqeela is a Food Science and Nutrition graduate with consulting experience in business strategy, market research, market entry, and investment analysis. Her interdisciplinary background combines analytical and scientific expertise with practical business problem-solving, enabling her to translate complex market, financial, and regulatory considerations into actionable strategic insights.
Her experience spans end-to-end consulting engagements, including market sizing, competitive analysis, financial modeling, regulatory and compliance assessments, and client-ready strategic recommendations across multiple industries. As a Consultant at Arghajata Consulting, Aqeela applies a structured and evidence-based approach to helping clients evaluate growth opportunities, assess business feasibility, and make informed strategic decisions.
Led market research workstreams across F&B, FMCG, aviation, and import/export sectors, synthesizing market, competitor, customer, and channel insights into strategic recommendations.
Developed TAM/SAM/SOM market sizing models with scenario analysis and sensitivity ranges to assess market potential and business opportunities.
Conducted CAPEX, OPEX, ROI, IRR, and unit economics analyses to evaluate investment options, business feasibility, and associated risks.
Conducted regulatory and compliance assessments covering licensing, product labeling and claims, HS codes, permits, and related execution pathways.
Conducted community-based nutrition research across public health centers and integrated health posts, applying statistical analysis to assess factors influencing children's dietary diversity.
Co-authored a scientific review published in the Indonesian Journal of Life Sciences on the antioxidant activity of Ambon banana peel.
Financial Management, University of Indonesia (Bachelor)
Planning and Administration, University of London (Master of Science)
Experienced in conducting secondary and targeted primary research, competitive analysis, market sizing, and customer research to assess market attractiveness, identify growth opportunities, and support strategic decision-making. Skilled in synthesizing quantitative and qualitative information into clear, actionable business insights.
Skilled in evaluating market-entry opportunities through market attractiveness assessments, TAM/SAM/SOM analysis, competitor benchmarking, channel assessment, and scenario analysis. Able to translate market insights into structured recommendations that support business expansion and growth.
Experienced in developing CAPEX, OPEX, ROI, IRR, and unit-economics analyses to assess business feasibility and compare strategic alternatives. Skilled in building financial models with transparent assumptions, scenarios, and sensitivity analyses to support investment decisions.
Experienced in assessing regulatory and compliance requirements relevant to market entry, including licensing, product labeling and claims, HS codes, permits, and related execution pathways. Able to translate regulatory findings into practical considerations for business decision-making.
Strong analytical foundation combining business research with scientific and statistical methods. Experienced in SPSS, R, and Excel for data analysis, statistical testing, data cleaning, modeling, and interpretation. Her academic research includes community-based nutrition research and published scientific research.
Experienced in conducting secondary and targeted primary research, competitive analysis, market sizing, and customer research to assess market attractiveness, identify growth opportunities, and support strategic decision-making. Skilled in synthesizing quantitative and qualitative information into clear, actionable business insights.
Skilled in evaluating market-entry opportunities through market attractiveness assessments, TAM/SAM/SOM analysis, competitor benchmarking, channel assessment, and scenario analysis. Able to translate market insights into structured recommendations that support business expansion and growth.
Experienced in developing CAPEX, OPEX, ROI, IRR, and unit-economics analyses to assess business feasibility and compare strategic alternatives. Skilled in building financial models with transparent assumptions, scenarios, and sensitivity analyses to support investment decisions.
Experienced in assessing regulatory and compliance requirements relevant to market entry, including licensing, product labeling and claims, HS codes, permits, and related execution pathways. Able to translate regulatory findings into practical considerations for business decision-making.
Strong analytical foundation combining business research with scientific and statistical methods. Experienced in SPSS, R, and Excel for data analysis, statistical testing, data cleaning, modeling, and interpretation. Her academic research includes community-based nutrition research and published scientific research.